Marketing management / 14 ed (Record no. 370)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00275nam a2200133Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131767160 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT/M |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Author name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management / 14 ed |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 14 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication | 2014 |
| Name of publisher | Pearson |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 660 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Permanent Location | Current Location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Uniform Resource Identifier | Cost, replacement price | Koha item type | Non-public note |
|---|---|---|---|---|---|---|---|---|---|---|---|
| CASM | CASM | 2015-06-17 | 630.00 | 658.8 KOT/M | 207 | http://117.247.182.28:10250/contents/7013388efcb9cd2b8e76fad4eb3545df_ocr207,207a.pdf | 875.00 | Reference Books | URB/2014-2015/22 24-03-2015 | ||
| CASM | CASM | 2015-06-23 | 630.00 | 658.8 KOT/M | 207A | http://117.247.182.28:10250/contents/7013388efcb9cd2b8e76fad4eb3545df_ocr207,207a.pdf | 875.00 | Books | URB/2014-2015/22 24-03-2015 |
